Sportlifestyle company PUMA for the first time produced footballs under fair trade conditions in order to endorse a campaign focussing on the prevention of juvenile delinquency in South Africa. In cooperation with the Bavarian government and the Internationales Katholisches Missionswerk missio, PUMA will provide 5,000 footballs - bearing the fair trade certification mark - for the initiative “Club der guten Hoffnung” (Club of Good Hope) to be used in football games at Bavarian and South African schools. For this purpose, PUMA’s long-term football supplier Ali Trading in Pakistan was monitored for compliance to the Fairtrade standards and was certified by the independent certification organization FLO-CERT.