Data Analyst Online Advertising
Within the Strategic Partnerships team of Booking.com we are looking for an enthusiastic team member to take care of data analysis and performance management for our online advertising campaigns. The role requires an analytical mindset and you should work with a hands-on approach. Moreover you are results-oriented, flexible and eager to acquire new skills or knowledge.
This particular data analyst role is part of the analytics team of the Strategic Partnerships department of Booking.com. The team focuses on data aspects of our business on 3rd party websites including: Optimized CPC bidding on 3rd party websites, analyzing key trends, customer loyalty and detecting potential ‘abuse’ by demand partners. You will work in close collaboration with partner account managers, product owners, and other business stakeholders. As an analyst, your main responsibility will be using available data to maximize our 3rd party website business by self-driven research and data mining.
It is important that you have good statistical understanding, strong analytical insight and some programming background. A core aspect of the role is supporting development in report writing and customer queries.
This role requires a highly motivated and result-focused individual with solid business understanding. A successful candidate for this role will have a breadth of technical skills, highly proficient in turning data discoveries into profitable products, and measuring improvements for our customers.
Analyze performance of existing advertising campaigns
Make informed (CPC) bid changes to these campaigns
Spot data trends that will help us increase overall performance
Structure campaigns to facilitate data extraction
Combine internal data with 3rd party data to explore new opportunities
Proactively expand advertising scope of campaigns where feasible
Required Skills and Experience:
Fluent in English, written and spoken
Passionate about working with data and numbers
Organized, with an ability to prioritize
Ability to work independently as well as part of a team
Strong understanding of statistics and how to apply findings
Basic knowledge of (MY)SQL
Education level M.Sc. or higher
Two years of work experience in a similar role
Experience with PPC campaign optimization
Ability analyzing very large data sets (e.g. Hadoop)
R for statistics
Work at Booking
There are many benefits in joining the Booking.com team.We offer a competitive salary, attractive bonus plan, 26 days of annual leave, commuting reimbursement, a pension scheme, travel perks through Booking.com, and training opportunities.In addition, we offer relocation packages and work sponsorship for worldwide candidates to join our growing IT team in Amsterdam!
You are you, We are Booking! We are a global company headquartered in the beautiful city of Amsterdam. Our culture is built around good ideas and a collaborative environment.We all share the responsibility to make our company even better. We believe that every employee can add their own unique value to the company, just by being you.We invite you to make your own mark on the company. Together we can set off on an exciting journey.
We offer a competitive salary plus bonuses, with opportunities for career progression within our fast growing company.This position is open to worldwide candidates and in the case of relocation we will assist you with a relocation package insuring a smooth transition to working and living in the Netherlands,where you’ll be joining a team of people from all over the world who now call Amsterdam home. Please submit your CV and Motivation Letter in English.