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Digital Strategist

nFusion is looking for a digital strategist to lead the strategy and development of interactive marketing programs and technology solutions. The ideal candidate will be capable of combining business, technology and user experience disciplines to deliver effective, high-value Web-based products and programs. Candidates must be confident self-starters and team players who can lead multidisciplinary teams to create smart, innovative solutions for our clients. Candidates must be able to communicate effectively with technical development team members, as well as key business stakeholders.

Responsibilities
  • Manage client relationships at strategic and tactical levels
  • Develop and promote online, interactive marketing strategies in areas such as customer acquisition and retention, social media, mobile marketing, site operations and e-commerce that will support clients’ marketing objectives
  • Lead client discovery sessions and present analysis and recommendations on the strategic role of interactive marketing
  • Define and manage online marketing requirements, including functional use cases, wireframing, information architecture, platform definition and media/content integration
  • Manage the scope, budget and implementation of multiple, simultaneous interactive projects
  • Work effectively with creative, media, development and account service teams to ensure quality of deliverables
  • Stay abreast of emerging trends in Web technology and interactive marketing
  • Our ideal candidate excels in all listed skills but we are open to those with demonstrated experience in the majority of these areas.

Requirements

  • 5+ years experience in a Web strategy or Web marketing role
  • 5+ years experience of Web product management and marketing requirements definition
  • 5+ years of project management experience
  • 3+ years of client relationship management experience
  • Excellent understanding of Web technologies and interactive marketing
  • Information architecture design experience
  • HTML development experience
  • QA/UAT management experience
  • Attentive to detail, resourceful, works well under pressure and has strong communication skills

Pluses

  • E-commerce site management experience
  • Understanding of SDLC principles
  • Familiarity with usability testing and overall user experience concepts
  • JavaScript, PHP and/or JSP experience
  • An ability to develop interactive business development strategies
  • Social and/or mobile marketing experience
  • Website analytics experience

How to apply

To learn more and to apply please visit our job openings page at http://www.nfusion.com/work-here/job-openings. We will respond to qualified candidates as quickly as possible.

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