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Art Director – Digital (New York City)

Position Summary

Teach For America seeks an art director (digital) to play a critical role in creating and maintaining a consistent visual style that best represents our brand in all forms of digital marketing, including (but not limited to) our website, email, and online advertising. The art director (digital) will report to the creative director, and will work closely with members of the Marketing department’s digital, insights, and account teams to understand our internal clients’ goals and design creative to meet these goals.

The art director (digital) must have proven communication skills and design experience. This individual will have strong relationship building skills, the ability to coach other designers, and a track record of successfully working collaboratively across teams. S/he will have a deep understanding of the creative landscape and new technologies will ensure the creative team is incorporating industry best practices into its work, and will have experience in working with different types of clients to create breakthrough digital creative. Successful candidates will be knowledgeable about web design and be skilled in designing creative for digital media. The art director (digital) is accountable for the quality of the final creative product.

About Teach For America

Teach For America is the national corps of top recent college graduates who commit to teach for at least two years in urban and rural public schools and become lifelong leaders in the effort to expand educational opportunity. Our mission is to build the movement to eliminate educational inequity by enlisting the nation’s most promising future leaders in the effort.

In the 2010-2011 school year, more than 8,200 first- and second-year Teach For America corps members will be teaching in 39 regions across the United States. Since 1990, Teach For America corps members have reached more than 3 million students. More than 20,000 Teach For America alumni are working in education and many other fields, where they continue to advocate for students and families in low-income communities. While only one in six corps members say they were interested in the teaching profession before joining Teach For America, nearly two-thirds of our alumni remain in the field of education.

Teach For America’s culture and work is grounded in and guided by a deep commitment to pursuing true transformational change for students growing up in low-income communities. It is a leadership development organization – committed to fostering staff members, corps members and alumni who establish a clear and bold vision for the future, set measurable and ambitious goals, work purposefully and strategically to achieve that vision, always operate with a deep sense of possibility and with perseverance, and define broadly what is within its control to solve. It is an organization committed to its people, to diversity and inclusion, and to operating with respect and humility toward the other important people and organizations working to advance the cause of educational excellence for all children.

We are a high-growth, outcomes-oriented organization, with a $220 million budget and over 1,500 staff. In 2011, we were named a Fortune 100 Best Company to Work For. We operate in an entrepreneurial environment, maintain focus on quantitative measures, and are committed to continuous improvement.

Team Overview

The Marketing team strategically partners with our colleagues to help Teach For America meet its organizational and team-specific goals by:

Developing and sharing actionable insights about our various target audiences;

Delivering high-quality, innovative, multi-channel marketing solutions that represent the essence of our brand;

Driving awareness and intent to act among prospects, parents and potential donors; and

Empowering staff, corps members, alumni and allies to be effective stewards of the Teach For America brand and help foster their advocacy.

Primary Responsibilities

Working with the creative director to conceptualize visual design for our main website and other marketing materials with digital delivery.

Elevate the design aesthetic of digital deliverables while ensuring overall quality of design and brand integrity.

Design to enhance our constituents’ online experience, with an understanding of how user experience and insights translate into design.

Oversee other designers’ work, and direct and mentor junior designers.

Collaborate with marketing team peers to create innovative, fresh, and effective creative solutions.

Produce final design comps from functional specifications and wireframes.

Interface with web and marketing team peers to deliver work on schedule.

Keep current on web design trends and techniques, and be an advocate for good design within the organization.

Specific Skills

Highly proficient in Adobe Creative Suite and other web tools, as well as Microsoft Office suite.

Expert in Typography.

Excellent communication, organizational, and problem solving skills, thorough attention to detail.

Ability to meet tight deadlines.

Ability to work both independently and as part of a team.



5-7 years of visual web design experience in an agency, studio or freelance environment.

A strong online portfolio demonstrating user-centered design solutions and strong visual design sense.

Degree in graphic design, interactive communications, or similar.

Well-versed in fundamental visual and interaction design principles.

Knowledge of current HTML/CSS best practices and web standards.

Familiarity and experience with social media platforms.

Experience designing for mobile platforms.

Experience with Agile development practices.

Experience leading design reviews and managing feedback.

Additional things we’d like to see:

Experience with print design.

An unhealthy obsession with typography, design, and the desire to mentor others.

Strong illustration skills (for icon and other design).

Benefits and Salary

Salary for this position is competitive and depends on prior experience. In addition, a comprehensive benefits package is included.

Anti-Discrimination Policy and Commitment to Diversity

Teach For America seeks individuals of all ethnic and racial backgrounds to apply for this position. We are committed to maximizing the diversity of our organization, as we want to engage all those who can contribute to this effort.

Application Requirements and Process

Applications will be reviewed on a rolling basis. Please submit your resume and one-page cover letter with your application.

To link directly to this job listing, please use the following address

How to apply

Application Requirements and Process Applications will be reviewed on a rolling basis. Please submit your resume and one-page cover letter with your application. To link directly to this job listing, please use the following address

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